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S Dog

“The music that I make is what you probably listen to in a stolen car,” Bradford emcee S Dog tells DJ Mag with a broad grin and an even broader West Yorkshire accent. Part of a new generation of MCs putting their spin on bassline, a scene that has often had to endure a certain level of snobbery, S Dog wears the title ‘charva’ (a term for unruly youths) with pride — it’s even in the title of one of his biggest tunes, ‘West Yorks Charva’ with Leeds rhymer P Solja — and revels in the genre’s brashest motifs, splashing them across his videos and joking about stolen cars or ‘dingers’ with his latest release ‘Dingaz Anthems’. 

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